Guest Post by Frances Caballo
We all know that social media isn’t a numbers game. While we may ooh and ah over a colleague’s 45,000 Twitter followers, we know that what’s most important is whether we have a dedicated following that frequently retweets our messages, buys our books and leaves comments on our blog.
However, if you are thinking of leaving the self-published route behind, a prospective agent or publisher invariably will ask you if you have a marketing platform. Then that person will want to know how many followers and Facebook page Likes you have.
So even though social media is about engagement and not numbers, someone – without fail – will be more interested in your follower count.
If you feel that you have too few followers and you want to boost them before pitching your book to an agent, there are several strategies you can implement to boost your numbers.
Twubs - http://twubs.com/
If you want to grow your following, consider occasionally joining a twitter chat. When you sign up for Twubs, you can use this tool to find a Twitter chat and join one. Joining a chat from Twubs enables you to jump into a discussion and Twubs will take care of adding the chat’s hashtag to your tweet. By joining a chat you will discover like-minded individuals who share your interests and who have great content to share.
Tweepi - http://www.tweepi.com
Tweepi is familiar to many Twitter users. With its free version, you can unfollow anyone who isn’t following you back, assuming that’s an important criterion for you. However, you can also use Tweepi to follow new users based on which Tweeps they follow. In addition, if you especially like industry experts such as Jane Friedman or Joel Friedlander as examples, you can use Tweepi to follow their lists. If you are willing to upgrade to a paid account, you can also search for tweets based on geolocation and the topic of their messages and decide if you want to follow them. Another paid feature would allow you to search for new users according to keywords they used in their bios to describe themselves, such as authors, writers, or bookworm.
ManageFlitter - http://manageflitter.com
ManageFlitter is a helpful tool that will enable you to unfollow Tweeps who haven’t yet personalized their avatar and accounts that are fake. In addition, it will identify Tweeps who rarely use Twitter. It’s paid plan will search through more than 80 million Twitter accounts and find the right people for you to follow. You can also use this app to copy other Twitter account’s followers or accounts they follow.
If you feel as though your follower account is stagnating, it might be a good idea to use one of these apps to boost your count. I’ve noticed that as my follower account grows, my book sales increase. So even if you aren’t thinking about finding a publisher, it might be wise to boost those numbers on occasion as long as you don’t compromise engagement.
What Twitter tools do you use?
About the Author: Frances Caballo (http://socialmediajustforwriters.com) is a social media manager for writers and author of Avoid Social Media Time Suck: A Blueprint for Writers to Create Online Buzz for Their Books and Still Have Time to Write, Social Media Just for Writers: The Best Online Marketing Tips for Selling Your Books and Blogging Just for Writers. Presently, she is the Social Media Manager for the Women’s National Book Association-SF Chapter, the San Francisco Writers Conference, and the Bay Area Independent Publishers Association. You can find her on Facebook, Twitter, LinkedIn, Pinterest and Google+.
Book info:
Avoid Social Media Time Suck: A Blueprint for Writers To Create Online Buzz for Their Books and Still Have Time to Write.
Synopsis: Social media is no longer an option for writers--it is a required element of every author’s platform. If you’ve been avoiding Facebook, Twitter, Pinterest, and other social networks because you think tweeting and posting will take large chunks of time out of your day and leave you with little time to write, think again. Using social media to market your books doesn’t need to be time-consuming. And with the four-step formula you’ll find in this book, it won’t be.
Whether you’re a seasoned or a newbie social media user, this book will introduce you to posting schedules, timesaving applications and content-rich websites that will help you economize the time you spend using social media to promote your books. You will learn:
• How to create and perfect your author platform.
• Where great content exists on the Internet and how you can use it to further your brand within your niche.
• The importance of being social and applications that make this task easy and fun.
• Tools that enable you to track and measure your success so you can better understand the return on investment of your valuable time.
• Which tools prevent you from accessing the Internet when the time comes to sit and write that next book.
• Exercises for introverted writers to help you feel comfortable on the social web.
Frances Caballo is also hosting a book giveaway for Avoid Social Media Time Suck on Goodreads during the month of April.
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Writing, publishing, book marketing, all offered by experienced authors, writers, and marketers
You Know You're a Writer When . . .
Bloom where you're planted Photo by Linda Wilson
As busy as you are with your life, have you ever wondered where this desire to write comes from? You may be a physician/writer, a teacher/writer or a writer/writer. But deep down you know: Writing is your heart and you never want to stop.
The reasons one becomes a writer are as varied as life itself. Some of them are collected here, for you to ponder and perhaps to remind you of your own beginning, when you first noticed that pulse that beat so strong inside that it spilled onto the page and hasn't stopped. It's only grown. And you've grown, too.
You know you're a writer when you . . .
. . . Enjoy looking up words in the dictionary and thesaurus.
- Speaking from personal experience, I like nothing better than to look up words. I am now in the market for an electronic dictionary/thesaurus. Any recommendations left as a comment would be appreciated.
. . . Are willing to forgo a social life, belonging to clubs, playing bridge, etc.
- Years ago, I read an article where best-selling author Barbara Taylor Bradford (A Woman of Substance, and twenty-nine other books), was quoted as saying that you must choose between having a busy social life or becoming a serious author. In a recent article where Bradford offered writing tips she wrote: "First and foremost, you need to be serious about your desire to become a published author. It takes an extraordinary amount of time, effort and dedication to hone your skills and produce a work worthy of publication. But like anything else, if you possess the talent and the determination, you will likely succeed."
. . . Love the process without concerning yourself with the end result. Your mind is always working on an idea or problem for an article or story.
- Newbery medalist and well-loved children's author Betsy Byars described one of the best things about our craft in the reference book, Something About the Author, " . . . creativity. I can't define it, but I have found from experience that the more you use it, the better it works."
. . . Are willing to keep learning your craft and grow.
- In the article, "Timeless Advice on Writing from Famous Authors," June 18, 2012 published by Brainpickers, Chilean novelist Isabel Allende is quoted as saying, "Show up, show up, show up, and after a while the muse shows up, too."
- Through the years, I've heard successful writers and editors say that it's sad. Many talented writers give up too soon. They've become discouraged because of the demands that come with being a published author. If they had hung on a little longer, their work would have been ready.
- A Catholic nun was the first person who encouraged me to write. I had made puppets and a puppet stage and written and adapted puppet plays for the children in our church when my daughters were very young. She told me how my project could help others if I would take the time to share what I had done. The article I wrote and photographs I included became my first published piece. Thanks to her encouragement I learned right from the start the satisfaction that comes from sharing our work.
- "A writer, early and late, does a lot of listening at doors . . ." Richard Peck, Newbery-medalist
Next month: You Know You're a Writer When . . . Part II
Sources:
http://www.brainpickings.org/index.php/2013/05/03/advice-on-writing/
Linda Wilson, a former elementary teacher and ICL graduate, recently completed Joyce Sweeney's online fiction course. Linda has published over 40 articles for children and adults, six short stories for children, and is in the final editing stages of her first book, a mystery story for 7-10 year olds. Follow her on Facebook.
The Critics
Critics are everywhere.
They will stop us dead in our tracks or make us more determined with our dreams.
Writers bare their soul with words. Our work is an expression of who we are. First drafts of angst or sheer joy flows across the page with unhindered rhythm.
But, unfinished symphonies of literary beauty have been lost because of the critic - unless the writer has learned to work through the struggle.
The critic has a place. But you don't want the opinion of someone to crush your creativity.
Be inspired with this video clip, Why Your Critics Aren't The Ones Who Count, by Brené Brown.
Brené is a research professor and nationally renowned speaker on topics such as vulnerability and courage. I met Brené through Christina Katz, author and writing coach, who shared this video with her readers.
I sincerely hope you are inspired as I was.
The critic has a place. But you don't want the opinion of someone to crush your creativity.
Be inspired with this video clip, Why Your Critics Aren't The Ones Who Count, by Brené Brown.
Brené is a research professor and nationally renowned speaker on topics such as vulnerability and courage. I met Brené through Christina Katz, author and writing coach, who shared this video with her readers.
I sincerely hope you are inspired as I was.
Let me know what you think!
~~~
After raising and homeschooling her 8 children, Kathy has found time to pursue freelance writing. You can find her passion to bring encouragement and hope to people of all ages at When It Hurts - http://kathleenmoulton.com
What's Stopping You Writing ?
What stops you writing?
Writer and marketer Jenn Dize asked me that question today in a new 30-day course on web writing--Making Waves as a Web Writer.
And it made me think. I thought I knew--procrastination. But when I analysed why I was procrastinating, I came up with something new
One of my faults is that without a deadline, I write too slowly--not a bad thing in itself provided it equates to better, more thoughtful writing. But when it leads to losing focus, ideas blowing in the wind, and too few projects ever completed, then it is time to tackle the problem.
As freelance writers, our income depends on how much we write--how many reports, articles or books we produce. We need to manage our output without falling victim to burnout.
The assignment was to face the problem and do something about it. I had pinpointed procrastination as a weakness but the realization that writing too slowly was the main factor stopping my writing came as a surprise.
"Do something about it," said Jenn, who is very hands on as a motivator, always at the other end of an email.
Yes I know the article says not to do things like that but the book is going to help me finish what I start--honest.
As I am battling to finish a novella by June, I was delighted to find K.M.Weiland's series on character arcs--especially useful for fiction writers.
Knowing what you're doing speeds up working patterns. Having a way of structuring work helps divide it into headed sections and writing content to match headings keeps it from straying too far off the point.
And yes, I investigated the website, joined the newsletter and downloaded the free book all about crafting unforgettable characters. Well, I need to do that, right?
Joanna Penn's podcasts offer 75 hours of writing, marketing and publishing advice. Plenty of potential for procrastination here but liberated by nailing my flaw, I am too enthused at the thought of writing to stop for long. I did however have a little look around the website, signed up for the newsletter and picked up the Author 2.0 Blueprint. After all, I am about to be an author when I finish my book.
And then there was Holly Lisle on pacing dialogue and action scenes--your story at your speed.
At your speed, perhaps. But not mine. My speed is somewhat slower than that of a lackadaisical snail. My story would take a century to unroll if left to itself. But if I don't know about pacing, I risk far too many wasted words and wasted words really do slow the writing down.
I know what you think--and no, I didn't. I already have Holly's newsletter and free book.
I then found myself tempted by How To Publish More Kindle eBooks Faster: How To Write 7,000 Or More Words Every Day by Marc Guberti . It was free on Amazon today. Irresistible. Will it work? I'll let you know--when I can spare the time from writing to read it.
http://www.helpingwritersbecomeauthors.com/2014/02/character-arcs-1.html
If you change the number after character-arcs- you will find all the articles in the series. The latest so far is number 10
http://www.thecreativepenn.com/
http://hollylisle.com/
For news and reviews of Making Waves as a Web Writer, visit my blog.
Anne Duguid is a freelance content editor with MuseItUp Publishing and she passes on helpful writing,editing and publishing tips from time to time at Slow and Steady Writers
Writer and marketer Jenn Dize asked me that question today in a new 30-day course on web writing--Making Waves as a Web Writer.
And it made me think. I thought I knew--procrastination. But when I analysed why I was procrastinating, I came up with something new
One of my faults is that without a deadline, I write too slowly--not a bad thing in itself provided it equates to better, more thoughtful writing. But when it leads to losing focus, ideas blowing in the wind, and too few projects ever completed, then it is time to tackle the problem.
As freelance writers, our income depends on how much we write--how many reports, articles or books we produce. We need to manage our output without falling victim to burnout.
The assignment was to face the problem and do something about it. I had pinpointed procrastination as a weakness but the realization that writing too slowly was the main factor stopping my writing came as a surprise.
"Do something about it," said Jenn, who is very hands on as a motivator, always at the other end of an email.
How to Write Faster
I searched the Internet and found lots of advice and help. An article by Dany Iny pointed out the importance of planning. I know this but still jump fast into anything which is teetering toward a deadline. The article, of course, also led me to investigate the website, join the newsletter and download the free book.Yes I know the article says not to do things like that but the book is going to help me finish what I start--honest.
As I am battling to finish a novella by June, I was delighted to find K.M.Weiland's series on character arcs--especially useful for fiction writers.
Knowing what you're doing speeds up working patterns. Having a way of structuring work helps divide it into headed sections and writing content to match headings keeps it from straying too far off the point.
And yes, I investigated the website, joined the newsletter and downloaded the free book all about crafting unforgettable characters. Well, I need to do that, right?
Joanna Penn's podcasts offer 75 hours of writing, marketing and publishing advice. Plenty of potential for procrastination here but liberated by nailing my flaw, I am too enthused at the thought of writing to stop for long. I did however have a little look around the website, signed up for the newsletter and picked up the Author 2.0 Blueprint. After all, I am about to be an author when I finish my book.
And then there was Holly Lisle on pacing dialogue and action scenes--your story at your speed.
At your speed, perhaps. But not mine. My speed is somewhat slower than that of a lackadaisical snail. My story would take a century to unroll if left to itself. But if I don't know about pacing, I risk far too many wasted words and wasted words really do slow the writing down.
I know what you think--and no, I didn't. I already have Holly's newsletter and free book.
I then found myself tempted by How To Publish More Kindle eBooks Faster: How To Write 7,000 Or More Words Every Day by Marc Guberti . It was free on Amazon today. Irresistible. Will it work? I'll let you know--when I can spare the time from writing to read it.
Useful Websites
http://writetodone.com
For the first in the character arcs series:http://www.helpingwritersbecomeauthors.com/2014/02/character-arcs-1.html
If you change the number after character-arcs- you will find all the articles in the series. The latest so far is number 10
http://www.thecreativepenn.com/
http://hollylisle.com/
For news and reviews of Making Waves as a Web Writer, visit my blog.
Anne Duguid is a freelance content editor with MuseItUp Publishing and she passes on helpful writing,editing and publishing tips from time to time at Slow and Steady Writers
Computer and Internet Safety - Not Just for Writers Part 2
Last month, I wrote about the end of Microsoft’s
support of Windows XP. Since then, I
found a few additional articles that my readers might find of interest.
Lifehacker provides information on upgrading your
old computer. I tried doing that with mine and it did not turn out well. If you
wish to keep your old computer, I suggest reading the following article: http://lifehacker.com/how-to-move-on-after-windows-xp-without-giving-up-your-1556573928.
However, I recommend buying a new computer. Clark
Howard and Kim Komando offer some advice here
http://www.clarkhoward.com/news/clark-howard/technology/get-new-computer-if-youre-running-windows-xp/nfXNP/
and here http://www.komando.com/tips/247613/3-tech-products-on-deep-discount-in-april/2.
If you buy a new computer with Windows 8, you might also
need to buy a new router. Check out www.windows.com
for recommendations.
What did you decide to do?
Happy writing!
Debbie A. Byrne has a
B.S. in Mass Communication with a minor in History. She is a member of the
Society of Children’s Book Writers and Illustrators (SCBWI) and is working on
her first children’s book.
Email Marketing and Free Email Services Warning
By Karen Cioffi
If you’re an email marketer, and you should be, you should be paying attention to what’s going on with the free email services and your subscriber lists.
The first to play havoc on their email customers is Yahoo.
Yahoo recently made a change to its DMARC ((Domain-based Message Authentication, Reporting, and Conformance) Policy, according to iContact.
What does this mean for you?
Well, maybe nothing. But, if you send your subscriber emails through email services, such as iContact, Yahoo is bouncing the majority of them. They’ve bounced about 80% of my last four subscriber emails.
YIKES!
This in itself is a problem, but add to this that there was NO notification, unless you were looking for it, DOUBLE YIKES!
So, email marketers who found out after the fact, like me, had to resend their emails, which means about 20% of my subscribers got duplicate email content for four messages.
My sincere apologies to those who did receive duplicates. Unfortunately, 80% of those subscribing to The Writing World didn’t receive the emails, so I needed to resend them.
iContact notes that Yahoo’s purpose is to prevent suspicious or phishing attacks. So, if your ‘From Address’ is tied to yahoo.com and it’s not sent from one of their IPs, your email will be bounced.
Just the Beginning
As with everything online, there are usually no solitary acts. Yahoo may be the first to implement this anti-spam bounce policy, but be assured that the others will follow.
The Solution
If you are using free email services like Yahoo and Gmail for your email marketing, change your “From Address” to a paid service, use a domain that you control, one that’s connected to your website.
If you’re not sure how to do this, ask your email marketing service for help.
Hope this is helpful,
Karen Cioffi, the Article Writing Doctor
Prescription for Your Content Marketing Needs
Content Writing Training for Small Businesses, Solopreneurs, and Health Professionals
~~~~~
The Evolved SEO Marketing – Content Discoverability and Socialization (the top 3 strategies)
Friends in the Marketing Business
Innovative Book Marketing – Three Clever (Cheap) Ideas
~~~~~
Want to keep up with great writing and marketing tips and strategies? Get free access to The Writing World (top right sidebar).
FIND THE INFORMATION HELPFUL? PLEASE SHARE IT!
~~~~~
If you’re an email marketer, and you should be, you should be paying attention to what’s going on with the free email services and your subscriber lists.
The first to play havoc on their email customers is Yahoo.
Yahoo recently made a change to its DMARC ((Domain-based Message Authentication, Reporting, and Conformance) Policy, according to iContact.
What does this mean for you?
Well, maybe nothing. But, if you send your subscriber emails through email services, such as iContact, Yahoo is bouncing the majority of them. They’ve bounced about 80% of my last four subscriber emails.
YIKES!
This in itself is a problem, but add to this that there was NO notification, unless you were looking for it, DOUBLE YIKES!
So, email marketers who found out after the fact, like me, had to resend their emails, which means about 20% of my subscribers got duplicate email content for four messages.
My sincere apologies to those who did receive duplicates. Unfortunately, 80% of those subscribing to The Writing World didn’t receive the emails, so I needed to resend them.
iContact notes that Yahoo’s purpose is to prevent suspicious or phishing attacks. So, if your ‘From Address’ is tied to yahoo.com and it’s not sent from one of their IPs, your email will be bounced.
Just the Beginning
As with everything online, there are usually no solitary acts. Yahoo may be the first to implement this anti-spam bounce policy, but be assured that the others will follow.
The Solution
If you are using free email services like Yahoo and Gmail for your email marketing, change your “From Address” to a paid service, use a domain that you control, one that’s connected to your website.
If you’re not sure how to do this, ask your email marketing service for help.
Hope this is helpful,
Karen Cioffi, the Article Writing Doctor
Prescription for Your Content Marketing Needs
Content Writing Training for Small Businesses, Solopreneurs, and Health Professionals
~~~~~
MORE ON CONTENT MARKETING
The Evolved SEO Marketing – Content Discoverability and Socialization (the top 3 strategies)
Friends in the Marketing Business
Innovative Book Marketing – Three Clever (Cheap) Ideas
~~~~~
Want to keep up with great writing and marketing tips and strategies? Get free access to The Writing World (top right sidebar).
FIND THE INFORMATION HELPFUL? PLEASE SHARE IT!
~~~~~
Procrastination Styles - Results from Survey
Last month I asked our readers to complete the procrastination style survey . Thanks to everyone who participated in this survey. We had over 100 respondents! The pie chart below breaks-out the percentage for each procrastination style.
- Many respondents indicated their procrastination style was a combination of styles.
- The largest group of respondents were Dreamers, followed by Crisis-makers, then Perfectionists.
- 25% of respondents were male; 75% female
- The only category that appeared to have a correlation related to gender was defier. A greater percentage of males were defiers than females.
- 44% of the respondents were under 30
- 39% of the respondents were over 50
- Over-givers crossed all age groups except 20 and under.
Try this for two or three weeks, and see if it impacts your writing. I'd love to hear from anyone who tries this strategy or already schedules their writing time.
Mary Jo Guglielmo is writer and intuitive life coach. For more information check out:
http://facebook.com/DoNorth.biz
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