Writers On The Move

4 Benefits of Creating Your Own eBook

You know . . . an easy way to turn your knowledge into possible income is to create a booklet or ebook. And, with an ebook, if you use sources such as Kindle, it won’t cost a penny. It’s as easy as putting the pieces of a puzzle together.

But, on the flip side, if you’re thinking of doing B2B (business to business) work, businesses would prefer a booklet to hand out to prospects, clients, or employees.

While booklets have their place, today, I’m going to address ebooks because they're such an amazing product and they can be absolutely FREE to create!

What else can you create for free and SELL for whatever you think it’s worth? Okay, maybe not for ‘whatever you think it’s worth,’ you do have to consider the market when deciding on a price. But, as far as cost, the only cost is your time and some effort.

Simple steps to creating an ebook:

1. All you need to do is open a Word document and start typing away. Get all that expert knowledge you’ve accumulated over the year/s and create your content. Just be sure that your content will actually be of value to your readers and reliable.

Pretty easy so far, right?

2. Now that your content is set, you can add pictures. If you can believe it, this is also free or pretty close to it. Just use clip art or visit sites such as Freepixels.com, MorgueFile.com, or BigStock.com. Another easy way to do this is to take your own pictures. Download them onto your computer and then upload them into your ebook. You can use Microsoft Word to tweak the image or if you have a program such as Photoshop Elements or Logo Creator you can create all types of variations of one simple photo.

3. The next step is to design your own cover and/or interior images. It’s easier than you think.

4. That’s it! Now, it’s time to take your Word doc and cover and upload it to Kindle or other service.

5. You can also use a pdf creator and change your Word doc into a pdf file. Then you’ll have an ebook!

Easy Peasy. Done.

But, wait a minute, there’s more. What about the benefits of creating your own ebook?

5 Major Benefits of Creating Your Own eBook (added another major benefit)

Now that you have an ebook, what can you do with it? Well, just about anything!

1. Sell it.

You can sell it on your own website through Paypal or Google checkout, or use a shopping cart service; you can sell it through Kindle, Lulu, or Smashwords, or lots of other services.

2. Use it as an ethical bribe.

You can offer your ebook as a free gift to entice visitors to sign up for your newsletter.

3. Make it keep giving.

If you decide you’ll give it away as a free gift (ethical bribe) to subscribers as an incentive to opt in to your mailing list, and you should be doing this as part of your book marketing strategy, you can get even more ‘bang’ for your effort by making it ‘reprint allowable.’ This is a great way to increase your visibility, create backlinks, and bring traffic back to your site.

‘Reprint allowable’ simply means the recipient can pass it along to others, as a free gift, as long as he keeps it completely as is.

4. Create a combo package.

You can also offer it as a combo with other works you have for sale. And, you will be establishing and promoting your expertise and authority . . . you get the idea.

I recently did this with an affiliate product I promoted. To sweeten the pot (take it up a notch), I offered one of my own products as a bonus.

There you have it, four simple ebook strategies that can make you money, build your list, and generate visibility.

5. Build your authority,

If you're a business owner, small or home, nothing says authority like a relevant to your industry/niche book.

Think of it.

You have a potential client or customer who you want to impress - give him your book. Give her your book that's full of information about your industry and about your company. And,you can include what your business can do for the reader.

Gigantic Tip: Know what's even more impressive than an ebook? A physical book. Check out CreateSpace to get your ebook turned into an 'in your hand' book.

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Patti Lee Gauch's Concluding Thoughts: Have Your Own Standard of Excellence

During Patti Lee Gauch’s talk at the Highlights Foundation workshop, “Books that Rise Above,” Patti reminds us that we’re educating children’s taste. To be successful, we must first develop our own.

Read the Most Excellent Works

To illustrate her point, Patti scattered on a big, round table some of her favorite books. That is, as many as she could carry from her home, to her car, to the workshop. Mind you, these aren’t brand new books. They are dog-eared and worn from being cherished and loved. She doesn’t bring all of her favorites. That would take up a library. But what she does do is name as many of the books that rise above all others as she could squeeze in during our short time together. The other presenters listed as many of their favorites as they could, too. I jotted down most of the titles and/or authors that they mentioned. The list holds few surprises. The authors who are listed are indeed treasured and some of the best loved. And of course, not every “book that rises above” could be mentioned in the space of one week end. So many of our favorites are left out; perhaps because they are givens, such as Dr. Seuss books or books by Lois Lowry, two of my personal favorites. In the book list that I compiled, I have cross-checked the proper spellings, titles, and author’s names, mostly through Amazon.com; and I included small tidbits of information the presenters mentioned about the books. For a copy of the book list, please leave a comment and I will look up your contact information and send it to you.

Our Taste Makes Us

Patti explains that taste grows exponentially from everything we touch, see, read and hear. We draw from our taste:

© Scenes that take reader to an emotional place

A peek inside Patti's heart, which she so openly shared with us, reveals a deep-seated love of literature and what it has done for her. Patti's emotions are confirmed by great literature. Who isn't blown away by the splendid characters in Dickens' Great Expectations, who are wrought with feeling.

Patti believes in the discovery of wisdom in a book. In learning something new. Why write if our work doesn’t contain wisdom? Killer Angels by Ken Sherer is a good book to read with problem kids. Splendid characterization. Action goes right to a battle in the beginning. A book with this kind of power can make kids readers. A book that has a great deal of meaning for her, Robert Cormier's The Chocolate War, was the first book from the list that I read when I got home from the workshop. Patti summarized that Chocolate War is about a school with a wicked undercurrent; the power of the book is that it unleashes shock. Reader is left with Jerry's sick feeling that he knew what he had become. That he allowed Archie to influence him enough to lower his standards. Another life-changer is Ursala Gwinan's The Wizard of Earthsea. It helped give Patti permission to see her shadow. A book must go far enough; the example Patti gives is The Nigger of the 'Narcissus': A Tale of the Sea (1897) by Joseph Conrad. Author must go to the well and write from the inside out, not the outside in. Author must be all you are. Author must be transcendent.

Patti's final thoughts to take to heart: Dare to disturb the universe. Don't be a writer who leaves the genuine idea behind.

For past posts in this series, please visit:

Part One: Two Ways to Hook and Keep Your Reader
Part Two: Nouns Need to be Concrete and Appear More than Once
Part Three: Tent Pole Structure
Part Four: Leonard Marcus: Maurice Sendak, Storyteller and Artist
Part Five: Leonard Marcus: Let the Wild Rumpus Start
Part Six: Behind the Scenes with Deborah Heiligman
Part Seven: Deborah Heiligman's Casual Scream
Part Eight: On the Same Page with Betsy Bird

Thanks for reading this series.

Next month: Cluttered Desk Leads Writer Astray

Linda Wilson, a former elementary teacher and ICL graduate, has published over 40 articles for children and adults, six short stories for children, and is in the final editing stages of her first book, a mystery story for 7-9 year olds. Publishing credits include seven biosketches for the library journal, Biography Today, which include Troy Aikman, Stephen King, and William Shatner; Pockets; Hopscotch; and true stories told to her by police officers about children in distress receiving teddy bears, which she fictionalized for her column, "Teddy Bear Corner," for the Montgomery County Sheriff's Office Crime Prevention Newsletter, Dayton, Ohio. Follow Linda on Facebook.

Labels: Highlights Foundation, children's writing workshop

Writing Scents

The Northeast is gearing up for a spectacular show of rich, autumn colors. The morning chill, picking fresh apples, and the wonderful earthy smell of fallen leaves gives me the second wind I need to finish my writing goals for this year. Autumn energizes me!

Kathleen Moulton

Writers are observant and very in tune to their surroundings - positively and negatively. Sights, sounds, and smells spark creativity and find expression in the written word. But sometimes, we have to create an environment to spur us on.

One valuable tip that has worked for me is aromatherapy. Essential oils are extracted from the roots, seeds, leaves, or blossoms of plants. While I have not delved into all their uses, I have been pleased with using them for their aroma.

According to the article "9 Aromatherapy Health Cures" (Sarah Mahoney, Prevention Magazine, December 2012):

In a study at Wheeling Jesuit University, peppermint vapors gave college basketball players more motivation, energy, speed, and confidence.

Additionally:

In an Austrian study, researchers wafted the smell of oranges before some participants and lavender before others. The two groups felt less anxious, more positive, and calmer, compared with participants who were exposed to no fragrance at all.

S I G U R / Foter / CC BY-NC-SA

There is lots of information on the internet about aromatherapy and what scents produce. Here are a few I've used:

lavender - calming and relaxing
citrus (oranges, lemons, grapefruit) - energizes, promotes alertness and concentration
peppermint - invigorating, energy booster
eucalyptus - mental exhaustion, lethargy, stress
tea tree - stimulates the brain and provides blood flow
rosemary - headaches, fatigue, tired eyes, focus, memory
basil - wakes up the mind

Are you feeling stressed with deadlines? Do you need some fresh energy or soothing tranquility? Try aromatherapy. A diffuser on your desk or in your living space may help give you the boost you need!

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Kathy Moulton is a published freelance writer. You can find her passion to bring encouragement and hope to people of all ages at When It Hurts -http://kathleenmoulton.com

Do You Use Readers?

It used to be that an author created and wrote his story and then sent it to his editor, after which he did his rewrites and published his book. But there is one tool I use to help give me input about my story. This tool is my readers. They have become an important part of my editing and rewriting process.

More and more authors are turning to readers to give their thoughts and opinions on the authors’ stories. This is a good idea since most people who buy and read books are ordinary everyday people and are not writers or editors.

Editors are looking at the structure of your plot, character development, and yes, grammar and spelling among other things. But readers are looking at it for its intrest and appeal. To use both readers and an editor gives you a more rounded viewpoint of your story.

Readers give you a perspective from a different angle. Now don’t go firing your editor. On the contrary. I prefer to get my readers’ input before I send my book to my editor. Readers view your story from a reader’s viewpoint where your editor look at your story from a writer’s viewpoint, and it is my opinion that a writer needs both.

I do ask my readers to look for spelling/grammar errors and typos. They do a grand job of finding them, too. But I also like to get their opinion on specific parts/chapters of my story. Because they are not as picky as editors are, they can really give you a fresh and honest opinion. Once you get your readers input, then you can concentrate on the things your editor finds.

How many readers should you have? As many as you want but definitely more than one. The difference in opinion from one reader to another can create a dilemma. A third reader’s opinion can give you the solution to that dilemma.

So do you have a reader/s? If not, you’re missing out on a more well-rounded editing information.

Faye M. Tollison

Author of: To Tell the Truth

Upcoming books: The Bible Murders

Sarah’s Secret

Member of: Sisters in Crime

Writers on the Move

www.fayemtollison

www.fayetollison.blogspot.com

www.fmtoll.wordpress.com

Prepping for NaNoWriMo

Fall is off to a busy start!

I’m getting ready for November, which is National Novel Writing Month (NaNoWriMo), http://nanowrimo.org/. I signed up for NaNoWriMo Camp this past July. I didn’t finish but I was able to develop some new ideas for my novel. Several months ago, I purchased Scrivener, a software program for writers. I worked with it during the camp, but wanted to learn more about the program. Currently, I’m taking a class, taught by Gwen Hernandez, author of Scrivener for Dummies. The book was published in 2012. The class is offered a few times a year. It’s giving me a better understanding of all the things Scrivener can do.You can learn more about the class and the book at Gwen’s website, http://gwenhernandez.com.

Last December, I decided I was going to read one book each week of 2013. For the most part, I have been doing this. I have only missed a few weeks. Two of these books (I’ve read one and am reading the second) concern novel writing. No Plot? No Problem!: A Low-Stress, High-Velocity Guide to Writing a Novel in 30 Days was written by Chris Baty, the founder of NaNoWriMo. Ready, Set, Novel!: A Workbook, by Lindsey Grant, Tavia stewart-Streit, and Chris Baty, will help you plan and plot your novel. I recommend both of these books.

Next month is the annual free online writing conference, The Muse. The conference dates are Oct 7 – 13 and registration ends October 1. There are many workshops, taught by authors, agents and others in the industry. I highly recommend “attending” this event. It’s great for any writer, no matter what the genre. http://themuseonlinewritersconference.com/.

An FYI -- A new website for The Muse went live earlier this month. If you registered prior to the new website going up, I suggest logging in to make sure your account was transferred to the new database. Glitches sometimes happen. I discovered that my account, which I created a few years ago, and my conference registration, had disappeared.You must have an account and register for the conference before the deadline, in order to attend. If you don't register, you won't get access to the conference. My advice is to double check your account and registration if you originally created that account and/or registered for the conference on the old site.

I’m looking forward to The Muse and NaNoWriMo and I hope to see you there!

Debbie A. Byrne has a B.S. in Mass Communication with a minor in History. She is a member of the Society of Children’s Book Writers and Illustrators (SCBWI) and is working on her first children’s book.

Follow that Writing Trail!

We all know the story of Hansel and Gretel, right? No? Well, basically this is a well-known German fairy tale originally published by the Brothers Grimm in 1812. When a young brother and sister, Hansel and Gretel, wander into the woods, they take a slice of bread and leave a trail of crumbs to follow home. Brilliant idea, however, the birds eat the crumbs, and they are lost in the woods. We'll leave the story at that point.

Recently, I spent time following crumbs left by other writers. Thankfully they weren't eaten by the birds. (The crumbs that is, not the writers--they're fine.) The crumbs I followed were actually links tucked into posts on blogs and even in comments.

This leads me to the question, How often do you follow links (URLs) in articles?

Certainly, if you followed all the links in some articles, you would never reach the end. I make it a practice to always read the complete piece, then if a link interests me, I go back and follow it. Even then, I am careful to right click and "open link in new window". That way I don't lose the referring article until I know I'm finished with it.

The post I was reading was on the this Writers on the Move blog and was titled, Why Write a Memoir? Wait! Remember what I said? Read to the end before following those links! The writer, Heidi M. Thomas, speaks about how to capture short snippets of life. I opened the comment section to add a response and read the other comments. A fellow writer, Mary Jo Guglielmo, had this to say, "I like doing short memoirs or Flash memoirs." And she added a link.

Hmm. Flash memoirs? I read to the end of the comments and added my own. Then I returned to Mary Jo's comment and followed her link. This took me to a guest post on the same blog by yet another writer, Jane Hertenstein. In the second paragraph, Jane wrote, "Six Minute Magazine is looking for quality fiction that can be read in under six minutes." And she gave a link.

I finished reading then returned to that URL. I'd never heard of the Six Minute Magazine. It sounded fun. I had a look around their landing page, and then spotted an invitation to "visit our partner website, FLASH FICTION FORUMS." And you've guessed it. Another link!

Intrigued, I right clicked on that one too, and it took me to a series of forums. I was about to close the window when I spotted a topic that caught my attention: Word Games: Got a word game? Have a short writing game? Share it here with members of the site!

This sounded intriguing, so off I went to a page full of fun-sounding games. I noticed the topic Three Word Story had 7 pages of comments.

How could you write a story in three words? I decided to investigate. This link took me to a post that introduced a new idea like this -- Each poster copy/pastes the previous post then adds three new words to develop the story. The writer then gave the command, "Start!" and then the words, As he was . . .

Those were the initial three words of the story. I glanced ahead and saw the next seven pages were loaded with a gradually unfolding story. What fun! Time to stop following links. I had work to do.

I opened my mail program and commenced an email to my on-line writers group for South African Christian Writers. I explained how the exercise worked and then issued the command, "Start!" I gave them the words, "The elephant lowered . . . " and hit send. I can't wait to see how it turns out. Should be fun.

This got me thinking. How often do we miss some real treasures because we don't follow the trails laid down for us by other writers? Now I'm not for one second suggesting we click on every link, but maybe we need to glance back at the article when we finish reading it, and see if there are any trails worth investigating. After all, if you're not a South African Christian Writer, you probably don't want to follow those crumbs. But sometimes following an almost hidden path could lead to some fascinating on-line destination.

Just don't forget to right click and open in a new tab or window so you can find your way home, otherwise the birds might get there first, and you could be lost on-line. Forever.

Let's have some fun. Click on comments, copy/paste the previous comment, and progress the sentence by a further three words.

Start! The sun is . . .

Other posts about writing exercises:

Wanted: One Writing Buddy

A Story About a Bowl? You're Kidding!

See what's happening with the South African 3-word story.

SHIRLEY CORDER lives a short walk from the seaside in Port Elizabeth, South Africa, with her husband Rob. She is author of Strength Renewed: Meditations for your Journey through Breast Cancer. Shirley is also contributing author to ten other books and has published hundreds of devotions and articles internationally.

Visit Shirley on her website to inspire and encourage writers, or on Rise and Soar, her website for encouraging those on the cancer journey.

Follow her on Twitter or "like" her Author's page on Facebook, and provided you leave a link, she'may even follow you back.

When Life Gets in the Way

It is never a question of when life gets in the way regarding my writing but the question is what to do about it? Here are a few tips to keep the writing front and center of your real life.

1. Remember that writing IS your life. Treat it like a scheduled appointment if you have to but write something everyday.
2. Use self imposed deadlines, goal lists, outlines, or colorful pads to keep you inspired. Do what it takes to write, revise, polish, submit, and research your next project. The alternative is to say writing is your hobby and delegate it to the backseat of life. Less guilt over being unproductive and the admission helps you to declare your real life intentions to your inner self. You decide.
3. Make a list of actions that you need to take to put your writing career on the next level. Writing these actions down in concrete terms helps you to be accountable and makes your writing real.
4. Even when life gets in the way....( happened to me this week making this post late) make yourself write something, anything, even in the midst of chaos. After all you are a writer. Remind yourself of this and go forth and write.

This week......wrote a book review, a post here, a blog post for my quilt shop blog, and submitted a PB manuscript all during a week when I traveled for business, had a death on the in-law side of the family, worked a12hour night shift, and did a job interview. Where there is a will to succeed as a writer, there truly is a way.