How to Get Speaking Gigs for Conferences

If you're an author or illustrator, you probably know you can substantially increase your income by speaking for a fee at professional conferences.

You don't have to be a high-profile author or illustrator to land a great speaking gig at these events either.

Just try these tips:

1. Think small.

It's true that most big national/international conferences - the ones that attract thousands of participants - want high-profile authors, so submit presentation proposals to smaller regional and state conferences instead and you'll probably have more luck.

2. Check out the websites for regional and state conferences.

Most of these will list upcoming conference dates and locations.

They'll also list the name of an upcoming conference, the theme for the conference, and the proposal due date (typically 10 months before a conference, so you have to think ahead).

3. Take time to study the programs from past conferences.

Make note of the titles and descriptions of author presentations.

This will give you some ideas for your own presentations if you don't already have a list of topics that you feel comfortable and qualified to speak about.

4. Get to know other authors in your area.

Ask them about events where they've been a speaker.

They may be able to give you some tips or even know which events are looking for speakers and who you should contact.

Speaking at conferences is valuable in a number of ways.

It can help you increase your income through speaker fees and books sales, of course.

But it can also help you build name recognition as both an author and a speaker.

Try it!

For more tips, resources, and other helpful information about writing and the business of writing, get your free subscription to The Morning Nudge at www.morningnudge.com.

Suzanne Lieurance is the author of over 35 published books and a writing coach. Learn more about her coaching programs and other resources for writers at www.writebythesea.com.

Fine Art of Asking for Reviews

The Fine Art of Asking for Reviews, Blurbs and Anything Else

By Carolyn Howard-Johnson

Excerpted and Adapted from the third in the multi award-winning How To Do It Frugally Series of books for writers, How to Get Great Book Reviews Frugally and Ethically: The ins and outs of using free reviews to build and sustain a writing career

To find even more support for your book or your career, we often need to get more comfortable with asking. You can put your reporter’s hat on and ask—tactfully—questions that will help your career or for favors that will help you expand your base (including reviews, blurbs, advice, etc.). Make the point that your contact’s answer or help is a gift to you, and that you would be pleased to reciprocate when the need arises. Try some of these possibilities:

• Ask fellow attendees at writers’ or other conferences.

• Ask directors of conferences if they offer a review exchange or provide an area where you can distribute fliers or sell your books. If the answer, is no, ask if they have other suggestions or know of other resources that might help you.

• Ask instructors and presenters if they have a list of pertinent resources or know where you can find one.

• When you’re on the Web, look at the resource pages of the Websites owned by bloggers and other online entities to glean ideas and help. Use the contact feature to ask questions or send queries.

• Think about classes you have taken. The instructors may have a policy against reviewing students’ work but may be a resource for other needs; , ditto for your fellow students. (I hope you would try to do the same for them!)

• Ask members of your critique groups or business/professional organizations.

• When you read, make a note of books and their authors, columnists, experts in your field. Almost all magazines, newspapers and journals list publishers, editors, columnists, etc. and you might be surprised at how many might say “yes” to a request for a blurb or a mention of your service or book as a resource. 

 MORE ABOUT TODAY’S CONTRIBUTING AUTHOR:

This little how-to article was extracted and adapted from my giant (415 pages) of How to Get Great Book Reviews Frugally and Ethically: The ins and outs of using free reviews to build and sustain a writing career third in the multi award-winning HowToDoItFrugally Series of books for writers by Carolyn Howard-Johnson.                                                        There is just so much to know about putting reviews to work for your book and endorsements (for your book or business!) Learn more about my books for writers and visit my free Writers’ Resources pages at: https://howtodoitfrugally.com/.                                                                    It’s also easy to use my review blog. Just follow the submission guidelines in the left column at http://TheNewBookReview.blogspot.com.  I am also proud to celebrating the launch of the third edition of my The Frugal Book Promoter which—in its first edition—was the flagship book of my #HowToDoItFrugally Series of books for writers.  My publisher, Modern History Press, is helping me with the launch with a discount  on his website at https://www.modernhistorypress.com/frugal.

Writers Conferences - Two Awesome Tips on Why to Attend

By Wanda Luthman

Have you ever attended a Writers Conference?

Every time I see one advertised, I sigh because they cost A LOT of money, plus travel, plus hotel and food. The first one I went to, I knew someone else that was attending and I asked if I could come as their guest just to see what the fuss was all about. She agreed and I was able to attend the first day of the three-day event for a reduced price. (There's your first tip.)

I LOVED it! 

I met wonderful authors who told me fantastic stories about their lives and I heard great speakers. I had caught the conference bug. But, how was I going to be able to afford them?

The answer came in the form of an email. There’s a local group of authors who call themselves Authors for Authors and they put on two book events a year (spring and fall), locally and for a reasonable table price. The spring one had dwindling attendance so I guess the group decided to switch it up and offer a conference instead.

I received their email about a local conference last spring and I didn’t immediately jump on it because the speakers were all people I knew and I thought to myself (not out loud mind you), ‘what can these people teach me?’

I know, I know, that sounds very haughty and I certainly didn’t everything I’m not sure myself why I felt that way other than that bible scripture that says something about a prophet not being recognized as a prophet in their own home town.

Anyway, one of the organizers, Valerie Allen, was persistent and kept asking me to come and I could even have a table to sell my books. Eventually I signed up for both the conference and for a sales table.

Man, was I blown away with the speakers! 

Those local people did know stuff and knew A LOT more than I did and I learned so much. Plus, I sold books! And I was able to network with other authors which is always fun. I had a great time!

So, this year, when the email came around again, I signed up right away but I didn’t get a table. I realized last time that I couldn’t just enjoy visiting while I was manning a table and this year I wanted my freedom to socialize.

The conference was held on Sunday, April 22nd this year and I can tell you it was an equally wonderful experience, if not even better. I absolutely love talking with other authors. We’re a friendly bunch, you know. And we love to help each other out. I learn so much from other people and that means I don’t have to re-create the wheel. I, also, enjoy sharing what tips and tricks I have learned over my 4 years of being a self-published author.

I want to encourage you to attend at least one conference and see if you don’t get the conference-going bug too! And I highly encourage you to check out local ones. (There's your second tip.) At least you won’t have to pay for a hotel or travel. And you just might be surprised, like I was, with the wealth of experience and knowledge in your own backyard.

Wanda Luthman has her Masters of Arts in both Mental Health Counseling and Guidance Counseling from Rollins College located in beautiful Winter Park, Florida. She has worked as a Licensed Mental Health Counselor, Adjunct Professor, and Hospice Counselor for teens. She’s currently a Guidance Counselor at a local High School. She is an award-winning, best-selling, international author who has self-published 5 children’s books (The Lilac Princess, A Turtle’s Magical Adventure, Gloria and the Unicorn, Little Birdie, and Franky the Finicky Flamingo). She belongs to the National Pen Women Organization in Cape Canaveral; the Florida’s Writers Association; Space Coast Authors; and Brevard Authors Forum. She presently resides in Brevard County Florida with her husband of 22 years and 2 dogs. Her daughter is away at college, like Little Birdie, she has left the nest. To download a free ebook, visit Wanda Luthman’s website at www.wandaluthmanwordpress.com and follow her on Facebook at https://www.facebook.com/wluthman.

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Making the Most of Writers' Conferences

Writers’ Conferences Are More
Than Giant Writing Classes

 

By Carolyn Howard-Johnson

A partial excerpt from the new edition of The Frugal Book Promoter

 

Make the most of a conference by planning in advance. You want to treat a conference like a garden and bring home all the ripe stuff that suits your palate. That means you have to organize. This section will help you do that. Without it you won’t be able to glean the most from whatever conference you choose.

 

Your notebook—either the old-fashioned paper kind or the one you set up on your laptop— is key to getting the most from a conference:

• Bring a seven-subject notebook. Divide the notebook into sections that match your goals. These might include: Agents, Publishers, Promotion, Writing, and Other Contacts. Leave one section open for a category that crops up after you arrive.
• On each separator page tape a number ten envelope in which you slip business cards, bookmarks, mini notes to yourself, and small brochures. When you arrive home, part of your filing and sorting will be done.
• Take blank mailing labels to make index tabs that stick out from the edge of your notebook.
•  On the first night of the conference, clip and paste separate parts of the conference handouts into corresponding segments of your notebook.
• At the back of your conference notebook make a directory section. Use the label index markers to delineate each one.

o   The first page is a name and address list for publishers. They should be listed in conference handouts but you may glean more from seminars. Star the ones you spoke to. Make notes. What have they published that is similar to your book? Jot down anything that will help them remember you when you write to them and mention your encounter. Query letters work best when you indicate you are familiar with the person or company being queried.

 

Big Hint: When you talk to publishers always ask them what they do to promote their authors’ books. Pin them down to specifics.

 

o   The second directory page is for fellow authors. Jot notes on them, too. It’s no fun to arrive home with a useless business card.

o   Ditto for agents and for conference planners. You may be surprised at how often you’ll refer to this page.

o   A page for “Other Resources” includes information on anything from other conferences to books you’d like to read.

o   Designate a few pages for writing ideas.

o   The final pages are for new promotion ideas.

 

Hint: Bring a small pouch of tools—I use one I received with an Estée Lauder gift-with-purchase. Toss into it color-coded pens, snub-nosed scissors (sharp ones may not get you through airport security), a small roll of cellophane tape, your index labels, paperclips, strong see-through packing tape, hammer, tacks, razor, ChapStick, hole puncher, breath mints, elastic bands, Band-Aids, and your personal medication. Don’t unpack this when you get home. You’ll need it in the future for other conferences, book signings, book fairs, and other promotional events.

 

You can use a conference to promote, too.

• Some conferences offer tables where participants can leave promotional handouts for their books or services. Before you leave home, ask your conference coordinator how you might utilize this opportunity.

• Ask the conference coordinator if they publish a newsletter or journal. If so, send the editor media releases as your career moves along.
• Take your business cards to the conference.
• If you have a published book, take your bookmarks to give to others. And even a few books. Authors tend not to forget to give their books to people who are in a position to recommend it.
• If you have an area of expertise that would interest a conference director, introduce yourself. She may be busy, so keep your pitch very short and follow up later.
Think in terms of gathering endorsements for your book to use in the future. You are building a network.

Carolyn Howard-Johnson is the author of the multi award-winning HowToDoItFrugally series of book for writers. Learn more about them at www.howtodoitfrugally.com. She also invites you to subscribe to her writers’ resources blog, Writer’s Digest 101 Best Websites pick www.SharingwithWriters.blogspot.com. Follow her tweets at www.twitter.com/frugalbookpromo. And that new edition of The Frugal Book Promoter? It just won a USA Book News award in its own right (for best business/writing book) and the e-book edition was just honored at Dan Poynter's Global EBook Awards.