Showing posts with label Self-Publishing Scams. Show all posts
Showing posts with label Self-Publishing Scams. Show all posts

Vanity Presses: Authors Beware

If you decide to bypass the traditional publishing route to publish your book—finding an agent or a publisher that doesn’t require an agent—you might be tempted to consider a “vanity” or “subsidy” publisher. The article, “The Difference Between Self-Publishing and Vanity Publishing,” posted on the International Association of Professional Writers and Editors website, Jan. 21, 2019, writes that with this type of publisher, “the author assumes all the risk and pays the publisher” to publish her book. A major catch is that the book becomes the property of the publisher; the author forfeits all rights to the book once it appears in the publisher’s catalog.”

Not so in my case. I found a publisher that offered a much better deal than that. I would pay the publisher a fee for a “package” they offered and when it came time to publish, apart from the cost to publish my book, the royalties would be mine. That is, if the publisher pays the royalties.

Buyer Beware
About two years ago, I chose a publisher that I’d been following, sold on the way the company presented itself on their website and in phone conversations I had with the company rep. I loved the packages they offered. My husband and I lived in a small town at the time. I didn’t have the advantage of a critique group or contact with a Society of Children’s Book Writers and Illustrator’s chapter as I do now, living in Albuquerque, New Mexico. I joked that my package—the Ultimate, mind you, promising the moon—was my “Harley,” a gift from my husband a few years after he bought his dream Harley. I would buy my dream: a way to publish my book with the help I believed I needed at the time. Now, after learning how much help my fellow SCBWI chapter authors are and the SCBWI organization itself, I see how wrong I was. But I’m getting ahead of myself.

As luck would have it, just days before my book—my first, a ghost story for 7-to-10-year-olds—was to be published, I read a book that changed everything: 10 Publishing Myths, by W. Terry Whalin. I had barely turned the first few pages before a feeling of dread crept into my soul, in Chapter One: “Myth One: I Will Make a Lot of Money Writing My Book.” Of course, I understood that. But in this chapter, Whalin makes the case that “to be a best seller, the book needs broad distribution to online plus brick and mortar bookstores who report their sales to a bestseller list. Balboa Press [a press that he uses as an example] is online and their books are not sold in brick and mortar bookstores.” This was not the case with my company, I assured myself. Whalin goes on to say that the overall production of these books is not good quality. Not mine. I'd already seen the cover and had worked closely with the artist. My book was beautiful! Whalin hoped this author didn’t spend a lot of money to produce her book.

Well, I did spend a lot of money. Harley's are expensive! As my alarm grew, I turned to the next page, where Whalin suggests doing a Google search to check out potential publishers, by typing "Publisher’s name + complaints." I did that and was in for the shock of my life. Not only were there a substantial number of complaints against my publisher, but these complaints were made by twenty-nine authors who had published with my company and created a revolt in a private Facebook page! Why? Not one of the twenty-nine had received one royalty check. Not one.

I spent two taxing days and sleepless nights reading the authors’ experiences, sent an email to one of them, and he invited me to join the group and tell them about my experience. The group welcomed me, and in their posts, I found the help I needed to obtain my files from the company and proceed to self-publishing my book. Most of them have published with IngramSpark and KDP at Amazon.

An attorney from the town where the company is located has gotten involved. He has agreed to help us for a nominal administrative fee. I enlisted his help. He is trying to get some of my money back. With his help, the company lost its Better Business Bureau rating as the company’s owner is not responding to repeated requests for authors' royalty checks. The goal for all of us is that we would like to see this company shut down. However, at this writing, the company’s website is still up, possibly snagging unassuming authors like I once was.

A Dynamite Editorial Staff
The sad part, and the part that boggles my mind, is that my experience with the editorial side of the company was a very positive one. Granted, I bought the top package, which might be why I was treated so well (other authors have written in their posts that they didn’t receive the service that they had expected). But the editors, illustrator, and support staff that I worked with did an excellent job. Lucky for me, I didn't lose any royalty checks because I found out about the authors' complaints in the nick of time. At the thought of seeing my book in print and not receiving any future royalty checks stopped me cold. I decided on the third day of my eye-opening odyssey, that I couldn’t live with that, and I cancelled my account. Thanks to help from the authors on our Facebook page, I was able to obtain the files I needed—the illustrations, the cover art, and the manuscript—to publish my book elsewhere.

Bottom Line
We—the twenty-nine authors and me—have agreed that we won’t stop until this company is taken down.

Sources: https://iapwe.org/the-difference-between-self-publishing-and-vanity-publishing/, International Association of Professional Writers and Editors, “The Difference Between Self-Publishing and Vanity Publishing, Jan. 21, 2019.
Visit https://terrywhalin.com/ to learn about his terrific book, 10 Publishing Myths.
Introductory image courtesy of https://www.educationworld.com. 

Linda Wilson, a former elementary teacher and ICL graduate, has published over 150 articles for adults and children, and several short stories for children. She has recently become editor of the New Mexico SCBWI chapter newsletter, and is working on several projects for children. Follow Linda on Facebook.

8 Regrets to Avoid When Self-Publishing Your First Novel

Guest post by James A. Rose

We all have regrets. They are inevitable in some form throughout life. The goal though is to restrict regret as much as possible either through learning from our own mistakes or from the mistakes of others. The process of self-publishing a novel is no exception.

This task is a complicated one with a rather high learning curve. Unfortunately many authors become overwhelmed by the sheer volume of work that goes into the management and promotion that follows the launch of their first self-published book. This can happen to the best of us. The skill set required to sell a lot of copies is different from the skill set needed to write a great novel.

Let’s go over some of the common regrets we in the publishing industry have heard from authors, so you can circumvent the mistakes and get it right the first time.

1. Don’t underestimate the importance of a great book cover. Perhaps no aspect of a book screams amateur more than a low quality book cover. Don’t even try to make your own cover. Research the vital components, hire a professional designer and provide your input. A good designer should work with you until you are satisfied with the outcome.

2. Learn the art of writing a superb jacket copy. Those two paragraphs are so important to get right and because the jacket copy will also be used as a description in marketplaces, mastering this task can be a driving force to at least decent, if not great sales numbers.

3. Don’t fall for marketing scams. Once your email starts getting spread around amongst the business community you will undoubtedly begin receiving spam from marketers claiming to get your book on some bestseller list for only $3,000. Don’t buy it.

4. Proofread your book with a failsafe, compound eye, OCD precision. After you proofread it, give it to someone you know, then an editor, then a professional proofreader, then a beta reader, then you check it two more times, etc. Simple mistakes have more impact on perceived quality than you might think and a couple mediocre reviews from people calling you out on this can certainly be a detriment to sales.

5. Diligently check references for any contractors you hire to work on an aspect of your book. I don’t know if there is an Angie’s List for author services but if not, there should be. Too many authors have been burned by shoddy services rendered.

6. Put a delay on launch advertising. It might be best to wait a few weeks after your book release before you splurge on advertising. This will give advance readers a chance to post their reviews and point out any mistakes your already ‘manic proofreading’ overlooked.

7. Properly formatting an eBook is not as easy as it sounds. Let a pro handle it and be sure to preview the book on a variety of e-readers before posting the book for sale. Another great tip is to include a link at the end of the eBook where a reader can go to leave a review.

8. To print or not to print, that is the question. Well, the answer is sort of both. Print, but don’t print too much up front. Print 25-100 copies to send out as advance reader copies or promotional giveaways. This is important because some reviewers will only read a print copy and fans will get more excited over receiving a print copy in the mail rather than a free eBook download. It also couldn’t hurt to have some copies to put in a few local bookstores. Just make sure the store has agreed to accept them before you have them printed. On the flip side you don’t want 1,000 copies getting moth eaten in a spare bedroom.

Hopefully, these tips will help you avoid some costly setbacks and put your new book on the fast track to success, if there is such a thing. Marketing a book is a skill that must be mastered just like any other. Don’t obsess too much over it or let the job distract you from writing your next masterpiece. Most authors don’t find success until their second or third book anyway. Be content to let this first book be your jumping board.

James A. Rose is a writer for InstantPublisher.com, a full-service self-publishing company with 100% of all work performed in-house. We have been helping authors realize their dreams for the past 14 years. Whether you're printing a novel, how-to book, manual, brochure or any type of book you can imagine, our step-by-step instructions make publishing your own book simple and easy.
You can also find James at Facebook.com/InstantPublisher

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