Contributed by Margot Conor
Yes, I am talking to authors too. We all need to support each other.
It doesn’t matter if you read or write the same genre. Managing to get a book published is a huge accomplishment and it deserves to be celebrated. What I see too often is a lack of willingness to give others the credit and attention they need.
Many authors feel isolated, it is a solitary profession. It is also difficult for them to ask for support, so when they are brave enough to request it, why not do everything they ask?
Let’s go over the why-nots… You think there isn’t enough time. You don’t feel confident or don’t know how and are afraid to ask. You are not tech-savvy. You are afraid of the competition and think that promoting another author will take away from your success.
These are all excuses I have encountered. And while most of them are the result of inexperience the last one is endemic in the creative industries. I tend to follow and support others who have the same attitude that I do, there is enough to go around and we need each other to succeed.
Why and why not?
1. Join their Arc team. You get a free copy of their novel in advance with the promise of writing a review. Please don’t take the free copy and not bother to write a review. Yes, that happens a lot and is rather disheartening.
2. Join their Launch team. This is a group of people who help to advertise the book release by sharing cover art, a blurb, and /or the pre-order form on their social media or newsletters. In some cases, it involves local people who organize physical launch parties or events where the author can talk about their book and get preorders.
3. Get your book club to buy copies of their books, and then invite the author to talk at your meeting.
4. Promote them on your social media. It only takes a moment to like and share a post. If you can leave a comment of congratulations that means more to the author than you can imagine.
5. Author Tube is another place where writers may have a presence. If you are on YouTube, seek them out, watch their videos, “like and subscribe.”
6. Patron sites. I believe Patreon was the first to explore this format. I joined it a year ago, at the same time I signed up on Medium, and SubStack. (I get a lot more engagement on the last two, virtually none on Patreon). Why? Because I don’t have a huge following that I could take with me there. Some authors put all their stories behind a paywall. These are called tiers and they range in price. Joining a tear as a patron gives the author a small monthly donation, and gives the patron access to what they post. But some writers let you join for free, and post articles and stories for anyone to read. My pages on these sites have been free to join. I might put some stories behind a paywall in the future. You may find your favorite authors have a presence on these sites.
7. Subscribe to their newsletter. I suggest this only if you are reading the genre they write or if you know them personally. Authors tend to write a lot about their personal lives in newsletters. Funny things that happen, epiphanies they have, or frustrations and processes that involve their writing journey. They share helpful articles, and short stories, or give you the option to get free books and stories through promotions they take part in.
8. Book reviews are very important for Authors. It gets their books noticed by the algorithms and that means more people see the listing, and that leads to sales. Reviews can be placed on Amazon, Goodreads, and Bookbub. A review doesn’t have to be long. But leaving a few kind words of support means everything.
9. I am, however, of the opinion that if you don’t have something good to say, don’t bother to leave a review. You are likely not an expert paid by a publisher to give a critical review. Neither are you bound by your sense of honor to save others from suffering. So, if the book didn’t resonate with you, refrain from leaving 1-star reviews that will most definitely hurt them.
10. Never review-bomb another author! It will come back to bite you. If you think you need to make others fail so you can succeed, that will not lead to your success. Eventually, others will find out what you are up to, and well, that will get around. Be nice. Pay it forward. Give more than you take.
Join, Follow, Like, Subscribe… Your support is always appreciated. Even authors who seem to have “made it” suffer from doubt and insecurities and are happy to get a kind word of encouragement. They love to hear what you liked or what you connected with when you read their novel.
Please don’t threaten your favorite authors if they kill off a character you liked or didn’t write what you wanted them to. I never knew this was a thing. But evidently, some authors are hounded with threats and mean letters because they didn’t meet the expectations of their fans.
It’s a story, we are dedicated to entertaining you, but it is our story. We will write what we are inspired to write.
We hope that it will plant some seeds of hope, give you moments of joy, or keep you on the edge of your seat. We want your interest and engagement. We hope to write something you can’t put down until it’s finished. We want to share what we love with you, and we hope you will support us in return.
I am going to be completely honest with you. Until I became focused on publishing, I never thought about any of these things. It certainly never occurred to me to write a review or seek out the author on social media, Goodreads, or AuthorTube. I didn’t know that would be helpful or how needed it was. I assumed the publishers did a lot more for authors than they do. But the truth is, writers are dependent on your support. If you love what they write, let them know.
ABOUT THE AUTHOR
Margot Conor has been writing for as long as she can remember, but it wasn't until the COVID lock-down that she had enough time to dedicate to the craft and bring something to completion. Having finished her first novel, she went through the grueling two-year process of editing. Now she has jumped into the author's world with both feet. Margot's debut multiverse adventure novel, Inverse, is now available on Amazon.
She's spent the last year attending many writing retreats, seminars, and writers' events. She also listened to presentations specifically on the topic of publishing and book marketing. She will be sharing what she learns with the reader. Learn more about Margot at https://margotconor.com/
