Jumpstart Your Signature Product Offerings by Writing a Book

 

Writing a book offers many benefits to professional coaches. You may be surprised to discover how the process of writing a book can help you jumpstart other projects, such as signature product offerings that gain you more business, a wider presence in you industry, and other avenues for helping others.

Writing Stimulates Creativity

Writing is an utterly creative process. Regardless of the endless hours you spend researching and outlining your book, the time you spend in front of the keyboard pounding out chapters is an entirely creative time that actually serves to feed your creative tendencies. These are the times when ideas, plans, and processes for other projects will come to you.

Take a little time to jot a not so you don’t forget about these new ideas, then get back to work on your book. You want to make sure you don’t lose track of these signatures ideas but also that you do not get lost in planning that project rather than completing your book.

Create Mini Classes for Group Coaching Sessions Based on Topics Your Book Covers

Your book offers a straightforward guide your readers can follow to achieve real success. However, diving in deeper to some of the topics your book covers through group coaching and mini classes can help your audience accomplish so much more. Jot down outlines for these classes and group sessions as you are writing those chapters for your book. Your mind is fresh with the details and you can get double rewards for the information you’ve researched.

Consider Developing a Book Series

If not a book series, at least consider creating a workbook series supplemental planners that are based on your book or topics related to your book. That offers you opportunities for greater profitability while helping your audience transition the principles in your book into actions in their lives. The more books, workbooks, planners, and other products you have available, in addition to your book, the more opportunities you have to earn greater profits from your existing audience.

Kick Your Price Point Up a Notch or Two

Books build confidence and trust among your audience. Now that you’ve written a book, it’s time to consider the value of the courses, products, and coaching sessions you offer and reevaluate how much you’re charging for your time.

Books create authority and expertise in the eyes of your followers. Make sure the prices for your new items reflects the added value your time and talent now command.

Also take the time to review existing products for ideas about updates and upgrades that can make them more valuable to audiences and help them command a greater price from consumers.

The more time you spend creating products, reworking existing products, and planning out new products for the future, the easier the writing, planning, and publishing process will become for you. The key is to actually start and see how quickly it all comes together for you.

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Rebecca Camarena is the Book Coach that helps memoir and business book authors write, publish and market books that grow their brand. As a best-selling author with her co-authored book Out of My Comfort Zone: Stories of Courage, Perseverance and Victory she helped women share their stories of how they got of their fear zone to excel in their business.

Sign up for my FREE 30-minute Author Consultation call so you can start on your book writing journey. Click here www.rebeccacamarena.com/contact/