The challenge with networking is it takes time and energy. The best way to stay on top of networking is to set networking goals.
Here Are Networking Goals You Can Set Each Day, Week, Month, Quarter, and Year
1. Each Day: Set a 15-Minute Active Networking Appointment. During this time:
- Connect on LinkedIn with new friends
- Send an email or message to check in on a friend or peer
- Post, comment, and reply on social media
2. Each Week: Attend 3 Events
- One mixer
- One education event (Workshop or CE)
- One one-on-one with someone you met at one of the first two events to continue the conversation
3. Each Month: Create New Content
- Post on your blog. Ideally, you want to do this at least once a week, but better to aim for something feasible and achieve that goal
- Guest on Someone Else's Platform. It could be a blog guest post or interview, live show, or podcast
4. Each Quarter: Refresh Your Online Presence
- Make sure your website bio and LinkedIn profile are up-to-date
- Make sure your profile photo still looks like you
- Bonus points for updating your banner image
5. Each Year: Attend at least one Live or Virtual Industry Conference
- It's one of the best ways to make new connections, solidify relationships, and learn new things in your area of expertise
Final Thoughts
Until you prioritize networking - and focus on making real general connections - you never know what good will come of it!
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For more inspiration and motivation, follow @TheDEBMethod on Twitter and Linkedin!
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What's your best networking tip? Please share in the comments.
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10 comments:
Debra, networking is such a useful tool for writers and one that most of us don't think about. Thanks for the detailed steps on how to make it a part of our marketing toolkit! I never thought about updating my banner image.
Whew! I do a lot but I see how much I could add to my own toolkit! Hugs.
Carolyn Howard-Johnson
Thanks for your comment, Karen! I've gotten most of my work through networking. You never know where - or from whom - you will get that next lead! - Deb
Remember, Carolyn, we connected on Twitter way before we met - not even on purpose - at Amy Ferris' book event! And I write for this blog because of you. We are a great example of the power of networking. Hugs back, Deb
Deb,
What a great article giving us a specific game plan and goals for networking. You are exactly right from my experience--who you know is as important as what you know. Networking has been a key part of my writing journey--and one of the reasons I have over 19,000 connections on LinkedIN. Keep up the great work,
Terry
Thank you, Terry! Yay for Networking!
Debra, your article is very helpful for me as I continue to struggle with getting the word out about my books. Thank you!
You are so welcome, Linda! Good luck!
Thank you Debra for breaking down networking goals by week, month, quarter and year. It's most workable. Prioritizing networking as you suggest, focusing on new and solidifying connections takes us forward. And we learn new things through the journey. Great helps, Debra! Thanks.
You are so welcome, Deborah. Thanks for your thoughtful comment.
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